Details
eBusiness: Strategies, Frameworks, Business Models, Networking, Security, ePayment, eProcurement, SCM, ERP, CRM, Case Study: Channel Conflicts
1. Auflage
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15,99 € |
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| Verlag: | Grin Verlag |
| Format: | EPUB, PDF |
| Veröffentl.: | 07.02.2002 |
| ISBN/EAN: | 9783638111812 |
| Sprache: | englisch |
| Anzahl Seiten: | 33 |
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Beschreibungen
Script from the year 2000 in the subject Computer Science - Commercial Information Technology, grade: 1,0 (A), European Business School - International University Schloß Reichartshausen Oestrich-Winkel (Information Systems), language: English, abstract: Theme 1: Strategy and Applications
1. There are 2 approaches to apply e-business:
• Portfolio oriented methods:
--> IT follows strategy (reactive)
- Directed towards aligning the IS function with the company's strategy
- IS function as a business expense
- Top-Down Approach
• Impact oriented methods:
--> IT (partly) determines strategy (interdependent)
- IT integral part of the strategy formulation process (dynamic alignment)
- IS function as a business investment
- Bottom-Up Approach
[...]
1. There are 2 approaches to apply e-business:
• Portfolio oriented methods:
--> IT follows strategy (reactive)
- Directed towards aligning the IS function with the company's strategy
- IS function as a business expense
- Top-Down Approach
• Impact oriented methods:
--> IT (partly) determines strategy (interdependent)
- IT integral part of the strategy formulation process (dynamic alignment)
- IS function as a business investment
- Bottom-Up Approach
[...]
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